
1. Do some research, ask questions, take note of other organisations' telecommunications. You use it every day. Can you book, amend and cancel an appointment at your Doctor using just your key-pad? How did they record a conversation, then email it to their boss? Why did the company next door manage the winter-freeze better than we did? The questions are endless – this'll start the ideas flowing, can I do this, can I do that? The next step is to find a company whose imagination and creativity is in tune with yours.
2. You'll find hundreds of companies claiming they'll rock your world given half a chance, but be careful, there's rocking and there's rocking. Remember, this new relationship will span the lifetime of your system – you need a partnership, your business will change dramatically in the next 5-7-10 years, what appears state of the art today, could be obsolete tomorrow. Choose to speak with no more than three or four companies; one might be your incumbent maintainer, if you're still happy with them and of course a recommendation is always good. Beyond that, look for organisations who have associations with big names, BT, Cable & Wireless, O2 etc., companies who can demonstrate awards for innovation and customer satisfaction. Ok, be prepared, a little knowledge can be a dangerous thing, but no knowledge (in this instance) could be extremely painful.
3. Know what you have – how many lines, how many extensions, diverts, night service, fax machines, modems, door-entry, public address, and so-on and so-forth. If you're not the 'keeper' of the system, ask the person who is to join you in the meetings. The salesperson will make a much better job of the proposal if they have the correct information – only you can give them that. But that's the past, you want to move on, move forward, start a revolution…well not quite, but this investment could revolutionise the way you work. Ask more questions.
4. Ask where's the pain? What's holding the business back, why can't I… Do you want to replace people with technology? (if only). Do you need another member of staff but can't afford one? Do you want to keep better control of people on the road? Do you loose new business because the phone doesn't get answered quickly enough? Are you open to litigation, fraud, uncontrollable costs, people taking the proverbial…. The 'b' word comes next – what's the budget. No point in getting a price for a Lamborghini when you can only afford a Ford.
5. Be honest, explain clearly what you're trying to achieve. If you're looking for a figure to put to the FD for budget, come clean. Any company looking for a 'quick sale' will loose interest & clearly wasn't interested in designing and implementing a solution for you anyway – no 'box-shifters' welcome here. If you need a lease arrangement, are you really eligible? More homework. You should now be ready to receive your visitors. Quick check - done the research, identified the business issues, got an idea about money. The telecoms industry is a very mature market and there are very few unique features to be found anymore. The question is, who can make best use of what they have?
6. Can the company [this person in front of me is representing] forge a successful business relationship with my organisation? Do they truly understand what I'm trying to achieve? Will they work with me to design a solution? Are they innovative enough to revolutionise the way we work? Can they truly deliver on time, in budget? Will they support us for the next however manyyears? So you've got three quotations on your desk. Three companies, proposing three different products, not dissimilar in price and more or less in budget. But, poles apart with their submissions. Digital, IP, hosted…. Have any of these telecoms companies captured your imagination, did they 'wax lyrical' about their product, do they know their stuff, were they genuinely sincere about solving your business issues – be candid, can you work with them?
7. Ask to visit them, see a working demonstration, go armed with numerous questions, take colleagues. Assess the organisation, do they look stable, will they be trading in 12-months, ask for reference sites. Arrange a techy-to-techy conversation, 'my people talking to your people' 'what plugs in where', 'what talks to what', 'who writes the middle-wear' blah blah..
8. Ask your favourite proposer to send a qualified engineer to perform a full & detailed site survey. Insist they inspect every nook & cranny, leave no stone unturned. Show and tell - highlight cabling compromises, working practices, health & safety issues; discuss layout changes, personnel. Be precise, it'll come back to bite you if you're not. You're company of choice should now be in a position to offer a final proposal. Arrange a meeting to discuss their solution. Invite decision makers,technical colleagues, key users etc., and ask them to prepare their questions too. If possible do this at their site, let everyone see who you're proposing to choose.
9. Get everyone's buy in. Change is difficult to manage; the receptionist will probably use this new technology more than the MD & FD will. Not easy to give the seal of approval then renege on it. Happy with your choice? Confident? Ready to go? Hold on a minute….
10. Go back, have you achieved what you set out to achieve? Remember that research, rocking your world, ROI's. Business pain, solutions, benefits, stability, trust, buy-in. The future! Happy, confident = then go sign on the dotted line.
Elite Telecom can provide you with support on Avaya Phone Systems throughout your investment. Whether it is an old Phone System that you need advice on, advice on purchasing a new system or support prior to your purchase, Elite's expert customer service staff will always be eager to help. We thrive on helping our customers wherever we can and want to keep you satisfied with our service whilst enabling your business Phone System to run as smoothly as possible.
Elite Telecom offers all kinds of support for your Avaya Phone System such as:
The main benefit to our support service is our contact centres which are available around the clock. There is always someone to talk to and if the situation arises, we have engineers ready to come and solve your problems on site as fast as we can. We know how vital it can be if something goes wrong with your Phone System in a business, as we use them at Elite too. We will do anything to prevent downtime, to minimise losing money and time and potentially customers, because we have that understanding.
Another benefit with using Elite for your support needs is that the support and maintenance will go on long after the installation process. We will help to maintain your phone systems in the future. Please see our Avaya Phone Systems maintenance page for more information on post-installation support.
As a telecoms company, we sometimes look at other telecoms companies in disgust, rolling our eyes, tutting our mouths and disapprovingly shaking our heads. But due to our diligent and politeful nature, we never name and shame.
However, we had to bring this story to the attention of customers and potential customers everywhere – when a Clitheroe therapy centre took the strong decision to change their telephone provider, they were left waiting two weeks without calls and lines, or internet.
Wendy Loudon and Debbie Featherstone who run The Gateway Centre, were without phone lines for almost two weeks when they were approached by a telecoms firm offering a ‘better deal.’
London-based Xln Telecom has not connected the centre in Castlegate, causing the business partners to lose thousands of pounds due to disconnection to their customers, and the outside world.
Wendy Loudon said: “They told us it was going to be a flawless transfer with absolutely no disruption.
“We have had to rearrange and cancel a number of sessions because people can’t get through to us. It is disgraceful and it has costs us thousands.”
We think that this is disgusting – we know how much businesses rely on their telecoms to promote, encourage and grow customer bases.
Without connection to the outside world, companies place themselves at a disadvantage – cutting them off from customers, and straggling to find new ones.

Elitetele.com can provide all sorts of telecoms solutions for your company – from a simple business phone system to manage high amounts of calls, to business broadband and IP-based telecoms intending to save costs and promote productivity.
Our advice to Wendy Loudon and Debbie Featherstone would be to pack up ship altogether, and find another telecoms company – if this is how long it takes to install the solution, what does it imply for the future of their business relationship?
It’s all well and good for these companies to continue grabbing new customers, but where will they get if they don’t bother to keep their current customers satisfied?
Now, if you’ve ever been to the Middle East you’ll know it’s full of wonders and culture and this, that, the other- but what you’re more likely to have noticed is how most people in the Middle East (and I do say most, not all!) can’t actually drive. To clarify, they get behind the wheel, but they have no idea what to do once they’re there. Unfortunately, most of them are travelling at ridiculous speeds before they figure this out. Like most drivers over here actually, now I think about it!
Back to the point. Avaya have implemented contact centre solutions for traffic division Najm in Riyadh, Saudi Arabia to help unify all communications and manage the growing number of calls. Not only have Avaya implemented this system, but they also offer full support services – which considering the volume of calls Najm is likely to get, out there in the Middle East, this seems a somewhat foolhardy thing to do. Let it stand as a testament to the reliability of Avaya phone systems and their respective phone system support - we salute you!
The SMB makeover is open to all small business phone system owners with operations based in the United Arab Emirates with an employee headcount of up to 150. The makeover aims to help owners to assess and apply the right Toshiba support technology solutions that will help streamline their business operations.
Toshiba and Microsoft aim to educate SMBs on the importance of having sustainable technology solution which can help companies reduce total cost of ownership. “Many SMBs don’t have a dedicated IT department to provide in-house support. SMBs, as a result, may put together ad hoc solutions which don’t really help to solve the problem. " - Big suprise there - "The makeover project gives us an avenue to inform businesses how to achieve sustainable solutions. Toshiba Support and Microsoft will help guide SMBs towards properly integrated solutions to increase productivity and efficiency,” adds Varghese.
Avaya and IBM announced an expansion of their alliance relationship to deliver unified communications solutions backed by newly Avaya Phone Systems Support certified security products for enterprise clients and government organizations, worldwide. Shh.
The two companies also plan to focus support on Avaya Aura - Avaya's new unified communications architecture - by incorporating Avaya Aura Phone Systems into existing IBM converged communications services.